Apple Design: why it’s the agency’s greatest energy

on every occasion Apple unveils a brand new product, Steve Jobs ceaselessly mentions “Apple Design” alongside all the other new features. And for just right motive – the company takes design very severely – so severely that it’s a huge selling point and the company has gained a lot of design awards including eight just this month by myself. Michael Lopp, senior engineering manager at Apple and creator of Rands in Repose and the very best-selling Managing humans, shared some insights into Apple’s strategy to design as a panelist

more: persisted right here

Leave a Reply