Apple is late to AR, but it’s going to succeed the way it always does

Apple was far from first to market with the smartphone, the tablet, and now the item tracker. Despite that, it’s the iPhone, iPad, and AirTags that people buy — and it will be the same with Apple AR.If you had ever decided to make an Augmented Reality device yourself, you’d probably have beaten Apple to it because so has nearly everybody else. It’s hard to pin down just when AR started, but Apple is so extraordinarily late to the party that it hasn’t even arrived yet.But then as parties go, AR, Virtual Reality, and Mixed Reality, are all still a bit of an anticlimax. If you’re into the technology, you can certainly have a great time. Read more…
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