Apple Store online launches in India

As planned, Apple on Wednesday opened the virtual doors to its Apple Store online in India, marking a retail first for the tech titan.Apple has long been rumored to enter the burgeoning Indian market, an important growth opportunity for the iPhone maker, but previous attempts were stymied by government restrictions on production sourcing and import/export rules. With recent changes to local commerce laws, made in part to goose international investment, Apple is now free to enter the region for the first time.Announced last week, the online storefront delivers a full array of products and, importantly, support services directly to customers in India. While the company does not yet operate a brick-and-mortar outlet, customers will be able to access personalized shopping support and service through a dedicated website. Apple Specialists are also available to assist with retail orders, device set up, product information and more in both English and Hindi.Read more…
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