Apple Tops listing of greatest Semiconductor patrons in 2010

high 10 OEM Semiconductor buyers
(ranking by way of income in Billions of U.S. dollars)

consistent with a new research report from IHS iSuppli, Apple changed into the arena’s largest semiconductor purchaser amongst original equipment producers (OEMs) in 2010, leaping earlier HP and Samsung to effortlessly seize the top spot with $17.5 billion in spending. Apple’s surge has considered it upward thrust from 0.33 situation in 2009 and sixth situation in 2008.

“Apple’s surge to management in semiconductor spending in 2010 was once pushed by the overwhelming success of its wi-fi merchandise, particularly the iPhone and the iPad,” said Wenlie Ye, Analyst for IHS. “These products consume monumental portions of NAND flash memory, which is also discovered within the Apple iPod. because of this, Apple in 2010 used to be the world’s No. 1 customer of NAND flash.”

Apple’s lead over second-position HP, which stood at $2.3 billion in 2010, is predicted to balloon to over $7.5 billion in 2011 as Apple expands its purchases to over $22 billion while different vendors stay relatively stagnant.

The file points out the marked differences between Apple’s and HP’s companies, citing knowledge exhibiting that sixty one% of Apple’s semiconductor spending in 2010 used to be on wi-fi merchandise while eighty two% of HPs spending used to be on traditional pc merchandise. That distinction in center of attention, mixed with the exploding smartphone and tablet market, has been using Apple’s run up the charts.

Apple is also cited for its ability to create an “ecosystem” of its products, with the corporate’s tie-ins across gadgets prime consumers to persist with Apple for each and every new pc and cell instrument buy. This contrasts with the standard laptop industry that provides no such ecosystem, thus resulting in significantly decrease model loyalty across the diversity of units and more fragmentation in purchasing patterns.

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