How the iPhone Will Change Mobile Marketing

How the iPhone Will Change Mobile Marketing April 16, 2008 This is a summary of a project I was working on for a class. iPhone takes smart phones mainstream Smart phones – Blackberries and Treos – have always been popular among business users because of their email and web capabilities. But the design aesthetics and costs have deterred the typical cell phone user from switching over. The capabilities were desired, but not in that packaging. But the iPhone got it right. And in the process

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