Tag: global

More than 75% of Nintendo’s $60M Super Mario Run global revenues came from iOS

Nintendo’s mobile "Run" adaptation of its Super Mario franchise was introduced with great fanfare at the introduction of iPhone 7 in September 2016. It has since reached $ 60 million… Read more »

Apple’s Tim Cook talks tech with accessibility advocates for Global Accessibility Awareness Day

In recognition of Global Accessibility Awareness Day, Apple CEO Tim Cook this week invited three accessibility advocates and bloggers to the company’s Cupertino, Calif., campus, for discussions on how Apple… Read more »

Report: Apple shifting its ad focus to regional & digital efforts rather than global campaigns

According to a recent report from Adweek, Apple is in the process of streamlining its global marketing efforts. The report explains that Apple has restructured its relationship with ad agency TBWA\Media Arts… Read more »