Ad companies say Apple is taking a ‘slow roll’ in promoting Apple TV+
Figures for television and online advertising show Apple typically spending around half as much on promoting Apple TV+ as on the iPhone. AppleInsider – Frontpage News
Apple Day – Apple, iPod, iPad, iPhone, iTouch, iMac, iBook
Apple Day – Apple, iPod, iPad, iPhone, iTouch, iMac, iBook
Figures for television and online advertising show Apple typically spending around half as much on promoting Apple TV+ as on the iPhone. AppleInsider – Frontpage News
It looks like Apple is running another “Lose Your Wallet” shopping event, encouraging users to use the company’s Apple Pay mobile payment service by offering discounts at select stores. The event previously ran in June of 2017, in San Fransisco. This time, it’s being held in Los Angeles. more… 9to5Mac
As we approach the new year, Apple has two promises left to fulfill: the iMac Pro and Amazon Prime Video for Apple TV. While all has gone quiet about the former, it appears that we’re finally nearing a launch for Amazon Prime Video for Apple TV… more… 9to5Mac
As Apple Pay continues to expand, Apple is holding a special shopping event in San Francisco to promote the mobile payment service. The “Lose Your Wallet” event will highlight stores that support Apple Pay while offering exclusive discounts… more… 9to5Mac
Apple today uploaded two new Apple Watch Series 2 ads to its YouTube channel in the United Kingdom, promoting the fitness capabilities of the device and recommending it as a Christmas gift. Both ads come in at 15 seconds in length and are holiday themed. “Go Play,” the first ad, features an Apple Watch Sport…
Read More “Apple Shares New Ads Promoting Apple Watch Series 2 as a Holiday Gift [Update]” »
Apple today began promoting a new feature on the fourth-generation Apple TV called “Live Tune-In,” which lets users jump directly into the live streams of select apps using Siri. The company is specifically promoting CBS, ESPN, and Disney XD as apps that support Live Tune-In, but it hasn’t disclosed yet how soon other apps that…
Read More “Apple Begins Promoting ‘Live Tune-In’ Feature on New Apple TV Splash Screen” »
Apple is highlighting the new Apple TV App Store and the many games and entertainment services on it with a new series of short video clips. Each 15 second video starts with the same Apple TV graphic, then promotes a popular game or video service app on the new Apple TV with some gameplay or…
Read More “Apple promoting popular apps and games on new Apple TV with short clips [Videos]” »
Apple has enabled a new category on the iOS App Store designed to help shoppers find apps for specific retailers. The Shopping category is now rolling out worldwide and includes apps from companies including Apple, Target, eBay. and Groupon. As the inclusion of these apps demostrates, the section can be used to track down not only…
Read More “Apple launches new Shopping category in the App Store, promoting Apple Pay” »
Apple has once again distanced itself from its past efforts in order to market its new Apple Music streaming service. The company has begun promoting the service using a unique geofilter in the popular Snapchat messaging application. The geofilter has showed up in select areas of Los Angeles, including at The Grove mall where an Apple…
Read More “Apple promoting Apple Music in Snapchat with sponsored geofilter” »