Apple television Set Rumors Revived, To Launch in 2011?


DailyTech revives an extended running rumor that Apple may be coming into the tv set trade. (by means of 9to5mac) These rumors have been operating for years with earlier claims even specifying that Apple would free up 42″ and 50″ Plasmas shows for sale in Apple retailers. both Apple’s Steve Jobs and Tim prepare dinner has dismissed the potential of an Apple television set earlier than. In 2010, cook replied to questions in regards to the Apple television set high box at a Goldman Sachs convention:

Q: where do you see things going with the Apple television?
A: it’s nonetheless a hobby, but our intestine tells us there may be something there. The go-to-market edition is difficult, and we don’t have any pastime in being in the tv market. but we now have persisted to spend money on the Apple television and can keep doing so.

in keeping with DailyTech, a “former Apple govt” has printed that the company has entered into a partnership with an unnamed client electronics producer to construct Apple-branded television sets on the way to include Apple television and iTunes functionalities constructed right away into the tv set.

in keeping with source Apple plans to “blow Netflix and all those different guys away” via bundling Apple tv + iTunes inside of physical television sets. consistent with the supply Apple is teaming up with an enormous supplier (our bet could be Samsung Electronics Co., Ltd. (seo:005930)), to provide the physical televisions, with a purpose to be rebranded as Apple television sets.

while the televisions would be manufactured by way of the accomplice firm, they would be branded and marketed as Apple merchandise. Apple is known to be shooting for a fall release, even if the debut may slip into early next 12 months.

Apple’s own Apple tv set top field has considered restricted success due to the fact its launch with Apple describing the entire industry as a “interest”. selling an all-in-one solution might tackle probably the most hurdles that Steve Jobs mentioned when speaking about Google’s entry into the identical market:

“backed set-top containers have squashed innovation as a result of nobody needs to pay for separate bins…ask TiVo, Roku, us, Google in a couple of months. The set-high field must be torn up and redesigned to get folks issues they way they want them.

DailyTech hasn’t been a up to date supply of Apple-related rumors, so it is arduous to gauge their accuracy on the topic.


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